At whitenoise, we provide music consulting and coaching services for artists, music professionals and brands.
JOSH WHITE
Josh White is a highly respected and accomplished music industry executive with over a decade of experience in artist development, management, and brand partnerships. As the co-founder of Whitenoise, a premier consulting firm, Josh has a successful track record of catalyzing the success of multiplatinum and award-winning talent, and building sustainable legacies from the ground up.
Throughout his career, Josh has worked with a diverse range of artists, including Academy Award-nominated and Golden Globe Award-winning global superstar Andra Day, multi-platinum Billboard top 40 hit charting Fitz and The Tantrums, Grammy-nominated Silversun Pickups, and rising stars like The Pocket Queen. His ability to develop and cultivate talent has earned him widespread recognition in the industry.
As a dynamic and results-driven leader, Josh has established numerous high-profile partnerships and overseen the artistic development of groundbreaking projects. He has created successful artist partnerships with companies such as Oura Ring, Twitch, Lexus, Genesis, Coca-Cola, McDonald's, and the Los Angeles Clippers. Additionally, he played a pivotal role in producing and overseeing the artistic development of G2 Esports' 2023 anthem, further demonstrating his ability to create and execute innovative and impactful projects.
Josh is a certified life coach trained by the Life Purpose Institute, specializing in working with artists, and music professionals music industry executives. He helps them navigate the complexities of the industry and achieve their full potential, both professionally and personally.
Josh is also a sought-after speaker and thought leader in the music industry. He has been invited to share his insights at several USC Thornton School of Music and Grammy Museum classes, where he has provided valuable guidance to aspiring music professionals. In addition, he is committed to giving back to his community and has generously volunteered his time and resources to support Vista Del Mar, a nonprofit organization that provides trauma-responsive services to children, youth, and families in Southern California.
YVONNE RODRIGUEZ
Yvonne Rodriguez, co-founder of whitenoise, has dedicated the past decade to immersing herself in the intricacies of the music industry. Raised in Spain and currently residing in Los Angeles, Yvonne has cultivated a deep understanding of how to build successful brands within music culture, as well as how to develop profitable business models for independent artists. Her unwavering passion for impeccable project management and strong organizational skills have established her as a highly effective leader in the industry.